TO STAY COMPETITIVE in the Internet Age, companies need to continually reassess their market position and develop new marketing strategies to exploit opportunities or meet sales quotas.

Formulating a marketing plan can be a major headache and offers no guarantee that you'll achieve results -- and monitoring your plan's success can be an even greater challenge. Customer response is one of the most important factors for sizing a new marketing strategy. But not all CRM (customer relationship management) implementations are capable of collecting revealing analytical data about prospects. This shortcoming forces companies to find a new or improved CRM analytics application.

Companies planning a new marketing strategy can therefore reach a stalemate, finding themselves torn between the prospect of a costly new CRM analytics deployment and the unpleasant alternative of missing market opportunities and losing ground to competitors. Moreover, the prospect that the strategy could be ineffective may lead to indecision.

Acquire provides the industry's most advanced family of real-time CRM analytics applications and services. Acquire's NetIntellect platform enables organizations to create a single source of customer information that facilitates selling to, marketing to, and servicing customers and partners across multiple channels, including the Web, call centers, field, resellers, retail, and dealer networks.

Some of the industries we work with include:

Agencies

Consumer Packaged Goods

Catalogue and Retailers

Direct Marketers

Financial Institutions

Health Care and Pharmaceuticals

Media and Web Sites

Telecommunications & ISPs

Travel