To meet the specific challenges faced
by large enterprises, Acquire is pioneering a new model for
CRM analytics by inventing and patenting a "semantic layer"
that wraps and insulates the data acquisition process from
the technical complexity of application, web server and database
systems environments. Acquire's intelligence platform has distinguished
itself from other analytics offerings because of its ability
to quickly provide customer information across multiple, diverse
business applications, in real-time.
Using NetIntellect, companies can bridge the gulf between IT professionals and marketing staff. Companies can quickly develop centralized customer information repositories and can make rapid use of all of this information to make quick, targeted pitches to consumers initiating contact with your call centers, Web site or branches.
Flexible Data Tracking: Enterprises that operate multiple web-enabled applications face substantial challenges in tracking their business performance. And every day, more departments are demanding access to valuable and varied data. NetIntellect provides companies the means to rapidly bolt-on advanced analytics and reporting capabilities to virtually any web-enabled CRM applications without custom programming and integration.
Single View of Enterprise Data: For businesses seeking to tie together multiple front-end applications, Acquire offers a unique real-time solution for accessing, centralizing and reporting on user and transactional data. Using Acquire, companies can obtain a single source view of key business generated across multiple front-end applications without developing costly interfaces.
Quantify Yield on Cross-Sales: Large enterprises that have collected vast amounts of data, maintain multiple databases and customer-facing applications are now seeking to leverage these assets through cross-sales and promotional activity across business units. Measuring the effectiveness of these programs pose unique technical challenges. Acquire offers an extremely effective solution for measuring cross-sales campaigns on the fly.
Measure Co-marketing Deals and Programs: Marketers use NetIntellect to provide real-time solution for tracking conversions from banner ad and e-mail campaigns. Clients can correlate purchases with user identifiers for advanced customer segmentation with substantially greater ease than using traditional log file analysis tools.
Track Affiliate Transactions and E-commerce: Enterprises who operate an e-marketplace or provide users with value-added shopping portals can obtain a real-time view of transactions they drive to merchants within their network. Enterprises who have established co-marketing programs with business partners can now obtain a real-time view of transactions they drive to their partners.
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